Marketing Software Reports

WHITE PAPER: Just because ABM requires long-term commitment from your teams doesn’t mean you have to wait to uncover real, measurable ROI from the program. Read this white paper for 7 essential metrics for ABM programs that will keep you and your teams on a track towards success.

Posted: 08 Feb 2021 | Published: 24 Oct 2019

EBOOK: This expert guide divulges essential information on how to use the newest sales tools for customer prospect generation; bolster sales forecasting with data modeling; use location-based apps; and more.

Posted: 21 Nov 2014 | Published: 21 Nov 2014

VIDEO: Many savvy sales teams already have easy access to customer data on mobile devices and laptops, but for most companies, printing estimates on-the-go is still a challenge. In this brief video, learn how Forms and Print Services for Salesforce lets you easily create a well-organized estimate that can be previewed or printed to any printer.

Posted: 07 Aug 2013 | Premiered: 18 Oct 2012

ANALYST REPORT: This informative analyst report from Gartner evaluates 12 leading integrated marketing management (IMM) vendors on a number of factors, including customer experience, product functionality, innovation, and many more.

Posted: 09 Feb 2015 | Published: 09 Feb 2015

WHITE PAPER: This report provides a summary of online retail shopping data and trends from the 2014 November and December Christmas season.

Posted: 20 Feb 2015 | Published: 20 Feb 2015

EGUIDE: In this expert e-guide, find out why integrating sales and marketing is essential for making the most of every customer contact in today's e-commerce landscape. Discover how a new way of approaching your revenue cycle, revenue performance management (RPM) can enhance customer interactions with this powerhouse combination.

Posted: 19 Aug 2013 | Published: 19 Aug 2013

BROCHURE: View this brochure to learn about Gartner's 2014 Customer Strategies and Technologies Summit, taking place on April 28-29, 2014 in London, UK. Get a sneak preview of the schedule of events, including keynote speeches from Gartner VPs and solution provider sessions.

Posted: 04 Feb 2014 | Published: 31 Dec 2013

EGUIDE: In this e- guide, explore key factors to keep in mind when choosing a mobile sales force automation application.

Posted: 02 Mar 2015 | Published: 02 Mar 2015

WHITE PAPER: This guide offers insight to help you optimize your product mix and maximize profits.

Posted: 01 Apr 2014 | Published: 01 Apr 2014

EGUIDE: Companies that want to grow often focus on the wrong tactics in their sales management strategy. This can not only lead to missed opportunities, but also to a waning sales culture. In this expert e-guide, discover 4 myths about sales management strategy and 5 tactics that will help you strengthen your sales culture.

Posted: 27 Feb 2017 | Published: 27 Feb 2017